To Be Free, Lochte Needs to Turn Himself In.
David Avrin, Brand Consultant and author of Visibility Marketing (2106 Career Press) There is a clear and simple way for disgraced Olympic swimmer Ryan Lochte to salvage what’s left of […]
A Painful Serving of Humble Pie
(Author’s Note: The week’s events surround the Olympian Ryan Lochte’s fabricated story and his doubling-down before a weak attempt to walk it back, reminded me of a challenging scenario I […]
Consensus Kills Creativity
By David Avrin, CSP — Author of: Visibility Marketing It’s become fashionable of late to lament the dearth of creative ideas. The reality is that we don’t have a deficiency in creativity — we too often have a pervasive lack of courage! Creative people in business are too-often reluctant to share creative ideas for fear of being shut-down. They’ve been brought […]
They Don’t Know What They Don’t Know
“OK Dad, there is something I want to do and I know you’re gonna say ‘no,’ but I just want you to listen to the whole thing without saying anything,” my 13 year-old son says to me. “Go ahead,” I say with my arms folded. “So, I have this old iPhone 5 that wont even turn on,” he […]
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